When it comes to cranking out original programming, Netflix seems to have made DJ Khaled‘s favorite phrase the company’s new mantra. But while the streaming service is working on delivering “another one” of its original programs, this one is a little different. Netflix has signed YouTube star Miranda Sings for a scripted series called Haters Back Off. The signing marks Netflix’s first original series with a social media star.
Created and portrayed by comedic actress Colleen Ballinger-Evans, Miranda Sings is a parody of arrogant and untalented singers who obsess over becoming famous (think American Idol auditions). Haters Back Off will follow Miranda’s off-kilter family life and journey powered by her unwavering and unwarranted belief that she was born to be a star. Friends writing and producing alums Perry Rein and GiGi McCreery will serve as co-showrunners on the Netflix original series. The duo will also executive-produce along with Ballinger-Evans and Chris Ballinger.
While the Netflix platform should garner Miranda plenty of new fans, the YouTube sensation is used to creating content for a large audience. Since her debut in 2008, Miranda Sings has amassed 5.7 million subscribers on YouTube and averages 1.5 million views per video. Miranda has also appeared on The Tonight Show with Jimmy Fallon and Jerry Seinfeld’s Comedians In Cars Getting Coffee (check out Miranda’s episode if you haven’t already).
Ballinger-Evans made the official announcement about her Netflix series yesterday on her Miranda Sings YouTube channel. In the video she details why she signed on to help “a little website” like Netflix, and how the upcoming show is causing her to experience pregnancy-like symptoms.
There’s still no official premiere date for the initial eight-episode run of the series, but we can’t wait to see how the real fame that comes with a Netflix show goes to Miranda’s head when Haters Back Off arrives.Variety]
Photo Credit: YouTube