If you’ve decided not to touch down in Austin, TX, this week (like myself) your FOMO might be kicking in right now. First, Lady Michelle Obama will be delivering the Opening Keynote at the famed festival, and she isn’t coming alone. The keynote will feature Missy Elliott, Diane Warren, and Sophia Bush, and will be moderated by Queen Latifah. This special presentation will be held on Wednesday, March 16, at 11:00 a.m. in Ballroom D of the Austin Convention Center and will be co-presented by AOL Makers.
First Lady Michelle Obama’s Keynote at SXSW 2016 will be a landmark event that SXSW is proud to be hosting in its 30th year. SXSW Music brings the global music industry together and offers the perfect platform for the First Lady’s call to action to support girls’ education.
Halle and Chloe Bailey will provide the opening music. The two sisters have been performing together since their YouTube cover of “Pretty Hurts” went viral in 2013. The pair are signed to Beyoncé’s management company, Parkwood Entertainment.
According to a press release, the group of women will bring their collective years of experience to the table for a dialogue on finding one’s passion, music, and the importance of girls’ education everywhere. The First Lady will also be highlighting the Obama Administration’s Let Girls Learn initiative, which aims to break barriers for the 62 million girls around the world who are not in school today, more than half of whom are adolescent.
President Barack Obama is also scheduled to speak at SXSW later this week.
Photo Credit: AP